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The 2026 World Cup promises to go down in history as the largest ever held. Between June 11th and July 19th, the United States, Canada, and Mexico will host the first edition of the tournament with 48 participating teams and 104 matches played. In Florianópolis, the atmosphere of excitement is already building. To follow the World Cup, Pátio Milano will host a special free program with live broadcasts of the games on a large LED screen, musical attractions, themed raffles, and promotions for the public throughout the competition.
The tournament games will be broadcast on a large LED screen installed in the central square of the venue, transforming Pátio Milano into a meeting point for those who wish to watch the matches in an environment that combines gastronomy, entertainment, and socializing. Every Saturday, sticker exchanges take place in the mall, and between 14 pm and 15 pm, the public can participate in raffles for personalized sticker cases and sticker packs.
On days when Brazil plays, the program gains extra attractions. In addition to broadcasting the matches, there will be a raffle for official Brazilian national team jerseys for customers present and a two-for-one draft beer promotion from 17 pm to 19 pm. “We aim to create a program that goes beyond just broadcasting the games. The idea is to offer a complete experience, combining football, music, gastronomy, and interactive activities so that the public can enjoy every moment of the competition,” says Paty Alves, marketing manager of Pátio Milano.
The special programming kicks off on June 11th at 16 PM with the broadcast of the Mexico vs. South Africa match. On June 13th, DJ Jeff will perform a set starting at 17 PM, warming up the crowd for the Brazilian National Team's debut. On June 19th, when Brazil takes the field at 21:30 PM, the pre-game show will be led by the band Acústico Floripa, who will take the stage at 18 PM. Finally, on June 24th, DJ Mari Agapito will entertain the fans before the match, again starting at 17 PM.
In addition to musical attractions and beverage promotions, the food establishments at Pátio Milano will also offer special promotions during Brazil's matches, enhancing the visitor experience throughout the competition.
Start: 11/06/2026 14:00
End: 19/08/2026 23:00
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