Corporate mobility: what are the innovations in the sector?

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Employee transportation has always been a commitment of companies. The VT, as the transportation voucher is called, guarantees the round trip to work for millions of workers every day. However, currently, the corporate mobility It goes beyond that obligation.

This is because there are organizations that operate on different fronts, such as vehicle fleet management, which requires a vision of mobility that goes beyond the operational function.

In this context, efficient service management is a strategic pillar that defines the organization's competitiveness in the market, as well as its ability to control distribution, costs, and the diversity of transport modes.

The reward for keeping up with corporate mobility trends for companies is attracting more talent. According to data from Arval BrazilThe benefits of commuting are a decisive factor for 62 % professionals choose an employer.

Continue reading the article and understand how companies are modernizing employee transportation with Mobility as a Service (MaaS) solutions and how investing in corporate mobility benefits, in addition to transportation vouchers, can help achieve sustainability goals.

Good reading!

What are the corporate mobility trends for companies?

Key innovations include the adoption of mobility apps as a corporate benefit, fuel management for employees with their own vehicles, user-centric experience, and ESG-driven decisions. These trends reinforce the continuous modernization of the corporate mobility sector.

Understand the role of each innovation in how benefits are offered and managed.

Adoption of mobility apps

The increased availability of private transportation options has broadened the need for companies to have better coverage. After all, the in-person work model is no longer the only option. Hybrid and remote work require companies to have solutions beyond just transportation vouchers.

Mobility apps are one of the most current types of benefits, as they allow organizations to manage transportation expenses more efficiently, providing credit according to employees' travel needs.

An example is the Ticket's corporate mobility solutionIn the app, the employee monitors their card balance and chooses the type of transportation, as they can pay for everything from ride-hailing services and gasoline to alternative options like bicycles.

fuel management

Managing fuel for employees with their own vehicles has always been a challenge for companies. The thousands of paper receipts delay reimbursements and hinder control of the budget allocated to these expenses.

With the digitalization of benefits platforms, HR can monitor not only who needs the benefit, but also estimate expenses based on the employee's commuting patterns. This precision prevents waste and ensures the availability of resources at the right time.

User-centric experience

The success of the mobility plan depends on the quality of the user experience with the solution and the processes adopted by HR to cover transportation expenses.

Therefore, the more flexible and convenient the benefit is for commuting needs, the greater the employee engagement, which increases satisfaction and productivity.

Ultimately, the team recognizes the value of solutions that truly make everyday life easier.

ESG-driven decisions

Encouraging the use of sustainable and less polluting means of transportation can help the organization achieve goals such as reducing its carbon footprint, using sustainable fuels in its fleet, optimizing logistics routes, and even electrifying routes.

ESG and sustainable corporate mobility are already part of companies' strategies, due to the availability of green energy and fuels and multimodal transport options that help create good practices, such as internal carpooling programs and bicycle rentals.

These trends are complemented by another innovation called Mobility as a Service. Understand how the solution works!

How are companies modernizing employee transportation?

The use of Mobility as a Service (MaaS) solutions is another relevant trend in the corporate market. This strategy aims to integrate different types of transportation into digital platforms, such as apps, to offer employees daily guidance on multimodal routes.

In this way, the goal is to give users the autonomy to choose and pay for their transportation, centralizing research and decision-making in one place.

Thus, regardless of the type of transportation, whether land or air, public or private, the employee will have objective answers to their daily needs.

To optimize the experience, the solution integrates real-time traffic data and user preferences to provide more relevant suggestions.

This feature can help HR create a mobility plan with reduced costs, a more detailed overview of expenses, and greater flexibility for both employees and logistics.

Furthermore, the adoption of MaaS (Mobility as a Service) in companies can generate collective benefits through the sustainable use of mass transportation. Check it out!

Why invest in corporate mobility benefits, in addition to transportation vouchers?

Keeping up with modern trends and solutions to optimize transportation not only enhances employee well-being but also the environment in which the company operates. This is because alternatives that prioritize green fuels, shorter routes, and ride-sharing positively impact ESG goals.

This concern is relevant because the transportation sector is the one that most influences the air quality of Brazilian cities, being responsible for... 90 % of CO emissions₂ and other polluting gases, according to data from the Institute of Energy and Environment (IEMA).

Therefore, adopting solutions to do the intelligent management of transportation vouchersIn addition to implementing initiatives to optimize company travel, it can reduce the organization's impact on emission rates.

The evidence to evaluate these improvements is only possible due to technological solutions that facilitate the monitoring and analysis of data, generating accurate information about the possible advances in governance goals. environmentalsocial and corporate.

How to implement a modern mobility policy?

The steps to create an effective plan are:

1. Mapping displacement profiles: identifies the company's main transportation needs;
2. Define the eligible modes of transport.: highlights the main methods of transporting cargo and people;
3. Choosing a management platform: directs the company to the partner best suited to the identified needs;
4. Disseminate the solution: Communicates the features and advantages of daily use in a transparent way;
5. Define tracking metricsIt allows you to measure the progress of the strategy.

A Ticket It is a strategic partner to implement an integrated digital transportation solution, both for passengers and fleet management.

In addition to the ease of Hire mobility benefits for your company.The portfolio includes other products that help scale the benefits program, adding new categories desired by employees.

Gather your team and put these tips into practice to create a customized and effective corporate mobility plan.