The workshop intends to analyze the cultural consumer movements known as Trends, which define what can show new consumption patterns in the market. The event discusses the definition and origin of the term, teaches how to map and monitor trends, how to decode signals and establish connections, and how to conduct behavioral trend research. All this is presented with examples of cases of application of trends by the speaker Nina Rosa, specialist in the subject by FGV, ESPM, UFPR, among others.
Start: 11/04/2014 22:30
End: 12/04/2014 19:00
Values: £ 190.
Information and Registration: (48) 3039-4889 and on the Vilaj Coworking website (link to the side).