What services are offered at an aesthetic clinic?

Do you want to know what are the main services offered by aesthetic clinics? Then check out what we have prepared next!

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Services related to aesthetics, health and well-being are currently the most sought after. Although the market is in a recovery phase, this sector was one of the few that recorded a sharp increase in relation to the others, expanding even in periods of crisis.

In this sense, the Brazilian market encompasses a wide variety of aesthetic procedures and this number is growing more and more. All this fostered by the search for physical and mental health and well-being. 

But do you know what services are offered at an aesthetic clinic? In today's text, we will talk a little more about this market and the main procedures people seek. So keep reading and find out more.

About the aesthetic sector in Brazil

The aesthetics market in Brazil has shown constant growth in recent years, driven by the increase in people's concern with appearance and well-being. 

According to data from the Brazilian Association of the Personal Hygiene, Perfumery and Cosmetics Industry (ABIHPEC), the beauty sector moved more than R$ 50 billion in 2019 in the country.

In addition, the aesthetics market has been adapting to new customer demands, offering increasingly personalized and technological services, such as laser procedures, radiofrequency, cryolipolysis, among others.

Another trend is the search for more natural and sustainable products, such as vegan and organic cosmetics.

In addition, an important factor to be highlighted is the increased demand for aesthetic treatments by men, which was previously predominantly a female market. 

According to the Brazilian Society of Plastic Surgery (SBCP), in 2019, about 40% of the aesthetic procedures performed in the country were on men.

What are the most profitable areas?

As said, the beauty market is one of the few that registered growth even in the face of the economic crisis that hit the world.

Therefore, it is a market that remains heated, generating profit for entrepreneurs. Soon, some sectors end up standing out and achieving greater profitability compared to others.

Below, we have brought an overview of the areas that offer the greatest profitability for entrepreneurs who want to venture into the world of aesthetics, they are:

male aesthetics: barbershops are constantly expanding. The modern and striking environments attract the male audience. In addition, as shown in the text, this public has increased its demand for aesthetic procedures, causing the male aesthetics sector to grow significantly and, in some cases, surpassing the female aesthetics.

Specific care: areas that offer specific care are also gaining public attention. In this segment, we can cite as an example beauty salons specializing in the treatment of curly, damaged hair and more. Therefore, more and more customers who suffer from specific problems tend to look for this type of salon.

Non-invasive treatment: non-invasive treatments, that is, those that do not involve surgery or any kind of damage to the skin, have also seen significant demand from customers. Well, people are increasingly concerned about the health and well-being of the body, which makes them opt for this type of procedure.

6 main services offered by aesthetic clinics

From now on, it's time to get to know the main services offered by aesthetic clinics. We separate the 6 most wanted for you to know. See below:

facial matching

Today, facial harmonization is the most sought-after aesthetic procedure in all clinics. Yeah, it's an option that can be indicated for both women and men who want to improve the shape of their face.

The main objective of facial harmonization is precisely to improve the balance of specific regions of the face, such as the chin, nose and teeth, making it look harmonious.

tattoo removal

Services related to tattoo removal are highly sought after by those who, in some way, regretted having done this procedure on their skin. Because in it, clinics use the Inkie Laser to remove ink.

A technology behind the Inkie Laser manages to reach even the deepest layers of the skin, removing the ink and achieving great results. With it, you can get rid of that tattoo that has bothered you for a long time.

All this thanks to the extremely short beams of light, which break down the ink microparticles and allow the organism to absorb what is left. Soon, in a few sessions, it is already possible to see great results.


For a long time, Botox was the main aesthetic treatment sought by people. However, it ended up giving way to the treatment mentioned above.

Botulinum toxin is used to remove wrinkles and expression lines, improving the appearance of the face, promoting facial rejuvenation through muscle paralysis.

lip filling

The lip filler procedure is a darling among women and has become popular thanks to the large number of celebrities who have adopted it.

The main objective of this treatment is to give more volume to the lips while maintaining their natural appearance. Thus, hyaluronic acid is used for this purpose.


Microneedling treatment is used to stimulate collagen formation by inserting microneedles into the upper layer of the skin. 

This causes a significant improvement in the appearance of the skin, softening sagging, stretch marks and acne scars.

Laser waxing

Finally, the last treatment on our list that is also very sought after by people is the laser waxing. It is indicated for any part of the body, as it does not harm the skin and brings long-lasting results.

So you don't have to go every month to the depilation clinic. That way, when using this treatment, people can get rid of hair once and for all.

Other services offered by the clinics:

  • Modeling massage;
  • Lymphatic drainage;
  • Chemical Peeling;
  • Skinbooster; It is
  • Bichectomy.


There is no doubt that the aesthetic sector is one of the hottest sectors in the Brazilian and world markets.

This gives rise to excellent opportunities for those who want to undertake and want to invest in this area to open a new clinic.

If this is your case, be aware of the services offered that stand out and bring more profitability!


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