How to make a logo yourself?

Are you one of those who dream of a logo but aren't ready to pay a designer? Perhaps your business is at an early stage, or even a start-up or a micro or small company, but you clearly understand that you have a long way to go and you are ready to build a big strong brand in the market.

You who dream, imagining your brand on the labels on the latest fashion clothes, or on the appliances that everyone wants, on the food that everyone eats. As soon as he opens his eyes in the morning to turn off the alarm clock - he sees the brand of the company that makes the phone, and already in the first seconds of a new day he wants to have the same success for his brand. You know you need an attractive and smart logo.

To increase the visibility of a company, social networking pages, emails, commercial offers, advertising banners, a logo is needed. This can be created online or you can use tools like logo generator Turbologist. Keep reading to find out how.

What is a logo?

Imagine you've had a busy day: you've flooded your downstairs apartment neighbors in the morning, you're late for work, your boss isn't happy with the report you've been doing for almost a week, it's raining outside and you don't have a guard. -rain. On the way home, he goes to the market to buy food. What will you buy: couscous, tapioca or quinoa? According to studies by researcher Marijke de Fries, from Radboud University in Nijmegen (Netherlands), you will choose food from a brand you know and trust. The familiar is comforting. A brand is recognizable by its logo, which makes the creation of a logo and its correct use for marketing purposes an important step on the path of any company.

A logo itself is an image that reflects the entire essence of your services or products. That is, when a customer needs something, it has associations at the level of a graphic representation, and this representation also includes logos. That's why your creation is so important.

How do I make a logo myself?

Anyone can design a logo. But coming up with a logo design that's appropriate, that reflects your company's purpose, and that's simple enough to remember is tricky. You will need to consider how your logo will look on products, promotional and marketing materials.

Logo creation

1. Aim for individuality. A unique logo is one that is easy to distinguish from your competitors. Otherwise, people might think it's your competitor's new logo design.
2. Pay attention to color. Customers with an international market should pay special attention to their customers' cultural differences. When designing your logo, draw it in multiple colors.
3. A simple logo is better remembered by potential customers. Think of the logos of well-known companies: BMW, McDonald's, Google. They are simple enough, and if necessary you can take a sheet of paper and draw them.
4. Think about how your logo will look on products, website and other corporate identity elements.
5. Test it. One can never be sure of the reaction of a wide audience. If you already have a picture of your ideal customer, put together a test group, show them some logo designs and see what kind of feedback they give you.

Make a logo with Logoturbo's online logo maker

If you don't have specific knowledge of logo design principles, you can use popular online services. We will take one of them as an example to show you how to make a logo yourself online.

1. Go to Logoturbo website and click "Create Logo".
2. Fill in your company name (it will appear in the logo) and your business area so that the system selects the best logo options for your company. You can also define a slogan.
3. In the second step, you will see the color schemes. Select your favorites.
4. You will now be asked to choose a personal icon. choose the one that best defines the image you want to convey.
5. The last step is to select your favorite option among all the proposals offered.

Experiment with different formats until you get the best result. By understanding the role of logo design, you will be able to develop a strong brand that really works for your business, rather than just creating a pretty image.

Conclusion

Designing a logo is not an easy task and that is why, if you feel that you are not competent enough to do so, you should enlist the help of professionals with experience or training in the area. This is the only way to get the perfect logo that will make you happy every time you see your own ad, and not frustrated and regretful.